Overcoming Choice Support Bias: How to Choose the Right Dog Food for Your Farm Dog’s Optimal Health


This article discusses the concept of choice support bias and how it can influence a farm dog owners’ decisions regarding their dog’s food. It highlights signs that indicate the wrong dog food is being fed and provides a step-by-step guide for selecting the right dog food based on a dog’s specific needs. By understanding the impact of cognitive biases on decision-making, farm dog owners can make informed choices that contribute to their dog’s overall health and well-being.


Choice support bias is a cognitive bias where individuals tend to perceive their own choices as better than they actually are. This bias is particularly noticeable when people are faced with multiple options and are required to make a decision. Once a decision is made, people tend to remember the positive aspects of their choice while downplaying or ignoring the negative aspects. This cognitive bias can impact various aspects of life, including dog owners’ decisions regarding their pet’s food.

Signs that you may be feeding the wrong dog food

Poor coat condition: A dull, dry, or brittle coat can be a sign that your dog is not getting the right nutrients from their food.

Low energy levels: If your dog is lethargic or less active than usual, it could be due to inadequate nutrition.

Digestive issues: Frequent diarrhea, vomiting, or constipation can indicate that the dog food is not suitable for your pet’s digestive system.

Weight problems: Rapid weight gain or loss can be a sign that the dog food is not providing the right balance of calories and nutrients.

Allergic reactions: Skin irritations, itching, and excessive scratching may indicate a food allergy or sensitivity.

Changes in appetite: If your dog suddenly becomes disinterested in their food or starts eating less, it could be a sign that they are not satisfied with their current diet.

Selecting the right dog food

To select the right dog food, consider the following steps

  1. Analyze your dog’s needs: Consider your dog’s age, breed, size, activity level, and any specific health issues. These factors will help determine the appropriate type of dog food.
  2. Research dog food brands: Look for reputable brands that use high-quality ingredients and follow proper manufacturing practices. Check for recalls and customer reviews to ensure the brand’s reliability.
  3. Read the labels: Look for dog foods that have a named protein source (e.g., chicken, beef, or salmon) as the first ingredient, and avoid those with ambiguous ingredients like “meat meal” or “animal by-products.” Also, avoid foods with excessive fillers, artificial preservatives, colors, or flavors.
  4. Consult with a veterinarian: Your veterinarian can provide personalized recommendations based on your dog’s specific needs, including any special dietary requirements due to medical conditions.
  5. Gradually transition to the new food: When introducing a new dog food, mix it with the old food over 7-10 days, gradually increasing the proportion of new food to avoid upsetting your dog’s digestive system.
  6. Monitor your dog’s response: Pay attention to your dog’s coat condition, energy levels, weight, and overall health after transitioning to the new food. This will help you determine whether the new dog food is suitable for your pet.


Remember that choosing the right dog food is essential for your dog’s health and well-being. Always be open to reassessing your choice and making changes if necessary, despite any cognitive biases you may encounter.

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Tony Bierman, "Overcoming Choice Support Bias: How to Choose the Right Dog Food for Your Farm Dog’s Optimal Health," OBTESA, Accessed June 18, 2024, http://esbt.us/dy.